copywriting, design, strategy, typography
MF Doom inspires awareness for those that are deeply affected by Coronavirus. The rapper strives to bring the ‘beef against the virus’ by providing food for the children that need it in a reinterpretation of his song, “Beef Rapp,” scrutinized by multiple lenses. This is portrayed through an interactive vinyl cover, stickers, posters, and microsite. - D&AD brief, Google x HMCT