copywriting
Wrangler sponsors the annual National Finals Rodeo in Las Vegas. And they wanted to go big this year with a campaign that shined the spotlight on their esteemed champion, Stetson Wright. Naturally, that meant creating a 3D billboard animation that would be impossible to miss, up and down the strip. Oh, and plenty other OOH ads to boot. Yee-f’n-haw, pardner.
Agency: two x four